The London Stadium drops the cost of its cheapest pint by only 70 PENCE to £6.60
London Stadium’s owners have only dropped the price of their cheapest beer by 70 pence per pint ahead of West Ham‘s Europa Conference League clash against Viborg, prompting the football club to double down on its threat to sue.
As exclusively revealed by Sportsmail, the Premier League club threatened to sue the owners if there was no drastic cut in pint prices, after Hammers fans were forced to pay £7.30 for the cheapest beer against Manchester City on the opening weekend.
Amstel – the cheapest pint offered at the London Stadium – has been reduced to £6.60 for the clash with Viborg, whilst Heineken is £6.90 and Birra Moretti is £7.20.
The London Stadium appear to have only dropped their cheapest pint price by 70p to £6.60
Meanwhile, bottles of Coca-Cola have been reduced to £4.10, having previously been priced at £4.50 during the first match of the season.
Due to the London Stadium’s hefty price list, West Ham tops the league table when it comes to expensive pints.
Prices of food and drink at West Ham are not set by the club themselves but instead by external company Delaware North at the London Stadium.
But even after tonight’s change, the cheapest pint price is still twice as expensive as beer sold at Anfield and Old Trafford.
Still unsatisfied by the prices, West Ham reinforced their threat to sue the owners by releasing the following statement on Thursday.
How pint prices across the country compared on the opening weekend of the Premier League
Hundreds of angry Hammers fans took to social media after the first game to slam the club
It read: ‘West Ham United can confirm discussions are ongoing with London Stadium and Delaware North to reduce food and drink concession prices on matchdays.
‘In the interim period, food and beverage prices in all general admission areas at London Stadium will be reduced for tonight’s UEFA Europa Conference League tie against Viborg FF, but not to the satisfaction of West Ham United.
‘If the club does not get a satisfactory resolution, it will commence legal proceedings against London Stadium.
Declan Rice and West Ham face Viborg in the Europa Conference League on Thursday night
‘The food and beverage concession agreement clearly states that prices must not be greater than the mean average of equivalent prices charged at comparable clubs.
‘Whilst we have made some progress, current prices do not reflect that. The club will not rest until a satisfactory outcome is agreed for our supporters.’
West Ham are willing to go to court to force a price change, citing the Comparable Clubs clause in their catering agreement with the London Stadium.
Hundreds of furious Hammers supporters took to social media after the game against Manchester City to slam the club for holding fans to ransom during a cost-of-living crisis.
Amidst the rising cost of living, a number of clubs have committed to a freeze in prices for consumables, with Man United, Bournemouth, Chelsea, Crystal Palace and Wolves all maintaining their prices from the 2021-22 season.
Irons fans can save money buying a beer before kick-off, with the London Stadium offering a pre-match Amstel at £4.95.
