Red Bull is new factor to nick and it is so dangerous cans now behind the until like cigs
Caffine-fuelled shoplifters are focusing on Red Bull power drinks for thefts – forcing retailers to stash them behind tills and connect alarms to cabinets to stop thieving.
Staff at shops together with Tesco Express, Sainsbury’s Local and Amazon Fresh have confirmed the revitalising tipple – whose slogan is “Red Bull Gives You Wings” – is a favorite with pilferers. The Austrian-based agency GmbH behind Red Bull payments the brew as, “appreciated worldwide by top athletes, students and (those) in highly demanding professions”
But Daily Star Sunday investigators have found the drink can also be a smash hit with light-fingered criminals who use the drink to spice up their power ranges for extra raids. Staff at a central Croydon department of Tesco Express – which has put in a brand new metallic and glass counter within the final week – instructed us: “The gadgets which can be stolen essentially the most are meat and alcohol, sandwiches and drinks resembling Red Bull.
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“They love the power drinks – I feel to allow them to get the power to steal some extra gadgets. We have already switched these drinks from the cabinets to a crate behind the tills.
“If they are looking for these drinks, they have to go to the tills to pay for them.”
While at a close-by Sainsbury’s Local outlet employees confirmed Red Bull additionally tops their record of stolen gadgets.
A employees member instructed us: “The main item we see stolen the most often is Red Bull. Apart from that anything and everything.
“For the moment Red Bull is at the top. They use it for themselves or they sell it. They grab whatever they can to sell.
“Red Bull is the easiest thing to conceal in a coat. Now we have Smart Shelves so if someone takes a few packs of Red Bull at once an alarm goes off. That’s what we do to try and deter theft.
“There is no space to move anything else behind the counter. We cannot stop them – only deter. If we put the Red Bull behind the counter, we would never sell it.”
And at Amazon Fresh store employees instructed us the drink is being stolen in bulk for private use and to re-sell for revenue.
One stated: “Red Bull is a big one (in terms of theft). Cans and four packs. Someone came in this morning and cleared a whole shelf out of the four packs.
“I have seen people walk up to the shelf round the corner, put a bag up to it and swipe the whole lot in.”
Graham Wynn, Assistant Director of Business & Regulation on the British Retail Consortium, stated: “Retail theft has soared to almost £1bn per year; thieves are becoming bolder and more aggressive. Retailers are working incredibly hard to tackle retail crime, spending over £700m on security staff, CCTV, security tags, and other anti-crime measures.
“Unfortunately, the lack of effective police response has left many criminals, including organised crime gangs, feeling like they can shoplift with impunity.”
A Sainsbury’s spokeswoman, stated: “We have a range of security measures in place to prevent theft which our stores can use at their discretion.”
Tesco and Amazon Fresh have been contacted for remark.
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