Tesco own-brand product in rival grocery store packaging as ‘all of it comes from identical place’
The box of Sainsbury’s own-brand tropical fruit drinks somehow ended up being branded with Tesco’s own-brand packaging, leading to the staff to claim it’s all from the same factory
A Tesco staff member has shown evidence of what most of us already know – own-brand products from various supermarkets are from the same place. A photo has gone viral on social media site Reddit showing a box of Sainsbury’s tropical fruit drink cartons encased by a Tesco’s own-brand packaging.
The box shows an orange Sainsbury’s “no added sugar tropical juice drink” bale on the side of the packaging, with an “exclusively at Tesco” cardboard box, daubed with Tesco’s own-brand “The Grower’s Harvest” labelling on it.
The contains can clearly be seen as a three-pack of small carton drinks with Sainsbury’s branding all over it – which is very confusing.
It was accompanied by the caption: “No matter where you shop, it all comes from the same place. Tropical juice drink by Sainsbury’s, exclusively at Tesco.”
It also amassed several comments, one of which stated: “Amazing how many people assume supermarkets all have their own production factories make their stuff, and don’t realise it pretty much all comes from the same supplier, regardless of which supermarket you use.”
And another wrote: “We all eat and drink the same stuff from the same place, the only difference is you spent £3, whilst I spent £1.50.” Another asked why they were a “pain in the **** to open,” to which the reply came back that it was down to “cheap packaging”.
An earlier Reddit thread elsewhere asked if all supermarket own brand items were the same, with the reply being a resounding yes. One wrote: “McDonalds get their new McCrispy chicken from the same suppliers that provide M&S with their chicken and pork.”
And another wrote: “Yup, you can sometimes google the postcode on the packaging and you’ll be able to work it out. I worked in a big supermarket next to a budget store and we used to take bread deliveries of same bread from the same van for premium brand, my store own label and the budget store. Prices differed four times from cheapest to most expensive.”
A third added: “I used to work at the Sara Lee plant up in Bridlington – they’d manufacture their own brand stuff and fancy M&S (or whatever) branded stuff in the same place, the only difference was the packaging.”
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