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Luke Littler promoting pet merchandise together with canine bandanas and ‘The Nuke’ feeding mats

Darts star Luke Littler has launched a new pet merchandise range which offers pet bandanas and feeding mats to those who want to treat their pets to some ‘The Nuke’ gifts

Luke Littler
Luke Littler is selling pet merchandise(Image: Getty Images)

Darts superstar Luke Littler has launched his own pet merchandise range.

Cashing in on his huge rise to fame, the 18-year-old world champion has now entered the animal business. Fans will now be able to kit their furry friends out with Luke Littler branded items.

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For £15, punters can snap up a rubber-backed feeding mat plastered in the star’s nickname – The Nuke. The item comes in two colourways including an eye-catching yellow.

Fans can also purchase it in the darts ace’s iconic purple colour, which he can be seen wearing on stage. After eating in style, pets can also be kitted out with slick-looking pet bandanas.

The £13 accessories come in both purple and yellow, as reported by What’s The Jam. The items can be found on the Luke Littler shop website.

Luke Littler pet feeding mat
Littler has launched feeding mate merchandise(Image: Jam Press/@lukelittlershop)

The shop stated: “Keep your pet’s feeding area neat and stylish with the vibrant Nuke Yellow Repeat Mat.

“Whether your furry friend is a messy eater, or you just want to add a pop of colour to their space, this mat is the perfect solution.”

Fans have applauded the new range. One fan said: “Get that bread.” Another added: “Go crazy today bro.” A third wrote: “Please bring out a full dog range.” While a fourth raved: “Defo getting one.”

Luke Littler pet bandana
‘The Nuke’ has also dropped a pet bandana(Image: Jam Press/@lukelittlershop)
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Littler’s merchandise is the latest venture he’s been involved in outside of darts, with his partnerships with Xbox, boohooMAN, KP Nuts and Target Darts, as well as appearing in adverts for the YouTube group Sidemen and on the revamped TV game show Bullseye, helping boost his net worth.

‘The Nuke’ has taken his Order of Merit earnings to £1,248,500 after taking home £110,000 for winning the UK Open. His success at the oche and endorsements have seen the Nuke reportedly rack up a net worth of more than £1.6million.

Littler won a combined £395,000 for winning the Premier League and World Series of Darts events before he landed a mammoth £500,000 payday for winning the World Darts Championship after beating Michael van Gerwen in the final in January.