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Nigel Farage leaves web baffled after Jimmy Savile phrase utilized in new Reform slogan

Nigel Farage has picked a curious slogan for Reform UK’s local election campaign, with ‘Reform will fix it’ eerily similar to the ‘Jim’ll Fix It’ used by notorious paedophile Jimmy Savile

Nigel Farage
Are you sure about that phrase, Nigel?(Image: Getty Images)

Nigel Farage has deployed Jimmy Savile’s famous “Jim’ll fix it” catchphrase for the new Reform UK slogan.

Last night (March 28), the Clacton MP spoke at a rally in Birmingham attended by around 10,000 supporters, as Reform launched its local election campaign. Farage unveiled his “simple goal” of beating Sir Keir Starmer’s Labour party in the next election. He said: “I came back out of retirement to do this, I’m not mucking about. I’ve got one very clear, simple goal and that is that Reform win the next general election and turn this country around.”

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While Farage was speaking from his podium, eagle-eyed viewers noticed his party had used the slogan: “Reform will fix it”. On X, formerly Twitter, the Reform leader wrote: “Your council is broken. Reform will fix it.”

Jimmy Savile
The similarities between Nigel Farage and Jimmy Savile’s catchphrases were there for all to see (Image: PA)

The catchphrase echoes that of the controversial late DJ Jimmy Savile, who used to present a TV show called Jim’ll Fix It. It was later revealed Savile was an almost life-long paedophile who used his regular contact with children to abuse them.

On X, someone commented underneath Farage’s post: “Jim’ll fix it, yeah? Why on Earth did you go with that slogan?”

“Don’t know who’s doing Reform’s PR, but not sure if this Jimmy Savile slogan is going to help,” wrote another person.

reform UK
People asked why Nigel Farage would use a catchphrase synonymous with a notorious paedophile(Image: Bloomberg via Getty Images)

“I thought exactly the same …Two words you must never put together in the UK,” chimed another social media user. “You’d be forgiven for thinking their PR team doesn’t actually want them to win,” said someone else.

Last night, Farage arrived on stage in a JCB vehicle following speeches by deputy leader Richard Tice and MP Lee Anderson.

The 60-year-old Farage said: “We cannot help those on lower incomes, we cannot help those that need to access public services, if we get rid of those that pay the most tax because they leave and go to Monaco, Dubai, America, or wherever else it is. We need to be grown-up.”

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Farage
Farage put together words that ‘should never go together’ (Image: AFP via Getty Images)

He added: “Of course, the media will say, how will you pay for this? Well, I tell you what we need: some pretty big cuts in the administrative state in this country which has grown out of all proportion.”

Farage also claimed the UK needed “a British form of Doge, as Elon Musk has got in America. Let’s have a British Doge.”