The 13 most expensive-looking items within the supermarkets this week

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While Instagram remains a treasure trove of outfit inspiration, it’s hard to ignore that most of our favourite fashion influencers have wardrobes that feel a world away from ours. Cashmere coats from Totême, leather boots from Khaite, and sculptural bags from Jacquemus – our feeds are a constant stream of quiet luxury. 

But here’s the good news: looking put-together this season doesn’t have to come with a four-figure price tag.

As fashion editors, we consider it our mission to uncover the high street pieces that look designer without the designer cost. (And honestly, is there anything more satisfying than replying, ‘Oh, this jumper? It’s from Next,’ when someone assumes it’s Joseph?)

Here’s another little secret: some of the most elevated wardrobe staples this autumn can be found in the same place you’re picking up your groceries – yes, supermarkets.

Our advice? Walk (or scroll) past the novelty knits and sequinned partywear and instead focus on the elevated essentials you’ll actually live in. Think structured wool coats, premium knits and sleek tailoring in an easy-to-wear palette of whites, blacks, browns and greys.

Below, we’ve rounded up the most expensive-looking supermarket buys for the colder months ahead — and the best part? Prices start from just £19.50.

The most expensive-looking supermarket buys right now

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