Premier League Darts arrives in Newcastle with large golden dart and big prize pot
Premier League Darts arrives back on our TV screens on Thursday and title sponsor BetMGM had a cheeky stunt ahead of the first evening in Newcastle
Premier League darts is back this week
It was “ShowTyne” on the banks of the famous river on Wednesday afternoon as Premier League darts arrived in Newcastle.
Newcastle is the first host of the tournament as it swings into action on Thursday evening. And ahead of the first arrow being thrown, the Premier League’s title sponsor BetMGM had a cheeky stunt ready for the event.
A massive golden dart arrived on the banks of the River Tyne before the eight stars – Gian van Veen, Stephen Bunting, Michael van Gerwen. Luke Humphries, Luke Littler, Johnny Clayton, Gerwyn Price, and Josh Rock – posed for pictures in front of the Tyne Bridge.
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Across the next 16 weeks, the eight stars will compete for a total prize pot of £1,250,000, but BetMGM are offering an extra incentive for the second year running.
BetMGM will reward any player who hits a nine-darter with a set of 18ct gold darts worth £30,000. It’s the second year this has been on offer – and the title sponsor to shelled out £150,000 worth of darts in 2025.
BetMGM’s Brand Director, Dan Towse, said: “The opening night of the BetMGM Premier League Darts is unique, and we wanted to help build the anticipation this year with an eye-catching display at one of Newcastle’s most iconic locations.
“Our giant golden dart made a splash in Cardiff a couple of years ago and today’s event in Newcastle’s city centre has made us the talk of the town!
“The players all seem really excited to have the BetMGM Premier League Darts back, especially with our 18ct gold darts again on offer for any nine-darter.
“Today’s stunt sets the tone for the energy and entertainment fans can expect from BetMGM throughout the Premier League Darts season.”
While PDC’s Head of Commercial, Adam Perfect, said: “The Premier League has a long and special relationship with Newcastle, and launching this year’s event with BetMGM’s giant dart on the banks of the River Tyne is a fantastic way to celebrate that.
“Our players love coming here, the atmosphere at the Utilita Arena is always electric, and this visual moment on the river really underlines how big the BetMGM Premier League Darts has become.”
