Blokes present they care for his or her mates by shopping for them a pint and giving ‘man hugs’
A study by Beavertown breweries found six in 10 men have never told their best pal they love them, despite many admitting it’s the most important person in the world to them
Men struggle how to tell their pals how they feel(Image: Getty Images/iStockphoto)
More than half of all blokes have admitted to never telling their best pals how much they mean to them, a study has found.
Six in 10 say they have never told their bestie ‘I love you’, despite 85% admitting their best pal is the most important person in the world to them. A whopping 62% say they don’t feel the need to let them know the true depth of their love.
This is despite two thirds – 67% – admitting that they feel their mental health would benefit if they were able to open up more to their friends.
The study also found four in 10 show they care by buying their pals a pint, while more than a third (36%) do so by giving their mates an awkward ‘man hug’. Fist bumping (27%), putting an arm around them (26%) and giving them a high five (24%) are also ways men show they care.
Nearly half – 49% – of modern British men admit they don’t talk about emotions or their mental health with mates, even though three quarters wish they could have deeper conversations. And 13% say they don’t bother as they worry they would be laughed at, according to the poll of 2,000 men carried out by Beavertown breweries.
In contrast, blokes are not so shy with their partners, telling them they love them an average of 17 times a week, the research found.
To address this, the beer firm has partnered with suicide prevention charity, CALM, to launch ‘Tell a Mate Why You Love Them’ this Valentine’s Day. Fronted by real life friends Joe Marler and Chris Stark, the nationwide campaign challenges men to get past the discomfort and say how they really feel.
Jochen Van Esch, managing director at Beavertown, said: “Pubs bring mates together, but conversations often stay on the surface.
“Over the past few years we have worked with CALM to break the norms around mental health in order to help people open up to their friends, whether that’s taking up a new skill like climbing, a packet of crisps designed to start a chat and now a public declaration of love for your friend.
“So this Valentine’s Day take a mate for a pint and tell him how you feel – it could make all the difference.”
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