Parents depend on college WhatsApp teams to handle back-to-school chaos
Parents consider WhatsApp groups an ‘essential tool’ for keeping on top of school events
Parents have dubbed school WhatsApp groups an ‘essential tool’. Over eight in 10 (82%) of those who use them believe they would be at a loss without them.
According to the survey, a whopping 65% confess they would forget crucial school events if it wasn’t for the group. These events non-uniform days, sports days and even teacher training days. One in five parents (20%) said it also makes the September return to school easier to handle.
The poll of 1,000 parents of six to 11-year-olds, conducted by home appliance brand Beko, revealed that a staggering 74% consider the back-to-school period the most challenging time of the year.
WhatsApp groups help parents stay on top of school events(Image: Getty Images)
Former teacher and mum of two Lou Beckett, who has teamed up with Beko to launch the Beko Back to School Helpline, hosted on WhatsApp, said: “As a parent, I know just how chaotic the back-to-school period can be. It rarely looks like the picture-perfect planner stuck on the fridge. In reality, it’s a missing PE kit or a stained shirt and by 8am the only thing still running smoothly is the washing machine.
“That’s why Beko has created a Back to School Helpline on WhatsApp – so parents have somewhere to turn when those last-minute worries feel overwhelming.
“If you’re not fretting about uniforms drying in time or how to keep packed lunches fresh for the week ahead, it’s much easier to focus on what really matters – helping your kids feel confident and ready to walk through the school gates.”
Getting kids ready to go back to school can be stressful(Image: Getty Images)
Re-establishing bedtime and morning routines tops the list of back-to-school challenges for 41% of parents, followed by getting children out of bed and ready in time for the school bell (38%).
Other common pressures include prepping packed lunches (25%), coaxing children into the car and persuading them to pose for the traditional back-to-school photo (both 10%).
For 34% of parents, their alarm clock proves the most useful tool for getting them prepared for school. Meanwhile, one in 10 selected the washing machine, and 9% even mentioned the family. But one in five parents delay back-to-school preparations until the final moment, with haircuts, purchasing school shoes and washing uniforms frequently left until the eleventh hour.
The research, conducted via OnePoll, also revealed that on average, it takes families two weeks to completely settle back into the rhythm of term time.
It can take a while for families to settle back into a routine when school begins(Image: Getty Images)
Salah Sun, head of product management at Beko, said: “September has a way of arriving faster than anyone’s ready for. One minute it’s sandcastles, the next it’s a scramble to get school uniforms and PE kits washed.
“When family life is demanding, having appliances you can rely on means one less thing to worry about. We stress-test our appliances for proven durability, so they can keep up with the demands of busy family life – from last-minute uniform washes and keeping lunchbox favourites fresh to the daily after dinner clean-up.
“For parents, that means dependable performance when they need it most, fewer everyday disruptions and greater confidence that their appliance will continue to make life easier for years to come.”
From 6pm-9pm on Tuesday 1st September, parents can receive practical advice from Lou and the experts at Beko on the Back to School Helpline for when those last-minute worries begin to feel overwhelming.
LOU BECKETT’S TIPS FOR MAKING THE BACK-TO-SCHOOL TRANSITION LESS CHAOTIC:
Run a stealth routine reboot
A week before term starts, bring bedtime and wake-up alarms forward by 15 minutes each day. Getting children back into the ‘out of bed, teeth-brushed, actual clothes on’ rhythm early will save you from wrestling a reluctant child out of their duvet on day one.
Put the logistics on one shared calendar
Whose turn is it for pick-up? Is football today or tomorrow? This is where entire weeks quietly fall apart. Get every drop-off, pick-up and after-school club onto one shared calendar at the start of term, on the fridge, on your phone, wherever it’ll actually get looked at, so nobody’s relying on memory alone by week three.
Retire as the morning short-order cook
If you spend school mornings pouring cereal bowls and making toast while trying to get yourself caffeinated and ready, you’re doing too much. Put cereal, snacks and breakfast basics into child-friendly containers on reachable shelves so the kids can sort themselves out. Tell them the kitchen is now self-serve, they’ll enjoy the independence, and you’ll buy a few precious minutes for a hot cup of coffee before the madness starts.
Enforce a ‘soft landing’ for week one
Teachers know kids’ brains will be fried by the time the bell rings during the first week of term. This is not the moment to introduce evening chore charts or strict homework routines. Treat week one like recovery from severe jetlag – feed everyone, let your home appliances handle the domestics, and put the kids to bed nice and early, before you lose your mind!
Ditch uniform perfectionism
Unless your child spends their lunch breaks mud wrestling, they don’t need a new set of immaculate uniforms every day. Teachers just want children to be comfortable, clean and ready to learn.
But when the last-minute realisation hits that a dirty PE kit is languishing at the bottom of the laundry basket, don’t panic. A trusty washing machine with a quick-wash setting can handle the rescue mission, so you can still get to bed on time.
