BBC set to point out new soccer league on TV in thrilling free-to-air transfer for followers
A minimum of 20 football matches will be available free-to-air after a deal lasting the next three seasons was agreed, with the first game to be shown this coming Saturday
Games from the Welsh top division will be shown free-to-air on the BBC. (Image: Alex Pantling/PA Wire.)
The BBC have reached an agreement to show Welsh league football free-to-air. The deal will see BBC Cymru Wales show matches from the Novira Cymru Premier for the next three seasons.
BBC iplayer will show a minimum of 20 of the matches per season. There will also be coverage of the Welsh top flight on BBC Sport online.
The first game to be shown will be Barry Town United vs Cardiff Met on Saturday, August 15 (12.30pm kick-off), the game will be the side’s second of the new season following the season openers this weekend. August 22 will see Ammanford vs Connah’s Quay Nomads shown live.
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Speaking about the agreement, BBC Wales’ head of sport Carolyn Hitt said: This deal strengthens our commitment to provide live coverage of Welsh football, and follows our recent announcement to show all of the UEFA Wales men’s international games up until Euro 2028.
“We hope this will be welcome news to Welsh football fans as we continue to bring sport to free-to-air television.”
Football Association Wales head of domestic leagues Jack Sharp added: “This agreement represents another significant step in growing the profile of the Novira Cymru Premier, enabling us to reach more supporters across Wales and the wider UK through increased free-to-air coverage.
“The BBC’s commitment to Welsh domestic football will play an important role in increasing awareness of the league, attracting new audiences, and supporting our wider ambition to continue growing the game.”
The agreement comes after a revamp of the league for the new season, which has seen it expand from 12 to 16 clubs.
Matches will also predominantly take place on Friday evenings.
The move comes after ITV reached a deal with Sky Sports to show 10 Championship clashes free-to-air between now and the end of the season.
The deal started in January 2025, which also sees selected Carabao Cup fixtures shown live on the channel.
The deal will run until the end of the 2026/27 season, with matches shown on both ITV and Sky Sports. ITV will also continue to show EFL highlights on both ITV4 and ITVX.
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