Ann Summers launches on-demand intercourse toy service with Deliveroo
Ann Summers has launched a partnership with Deliveroo that would see prospects get lingerie and intercourse toys delivered to their properties ‘inside minutes’.
The collaboration will initially provide 15 of the preferred merchandise by the grownup retailer for supply in Brighton, Manchester, and Canning Town and Vauxhall in London within the run-up to Valentine’s Day.
The gadgets to assist boost your bed room embody therapeutic massage oil, particular wipes, full intercourse support, a Bullet Vibrator and a Couple’s Play Set.
Deliveroo Hop websites used for speedy grocery supply will fulfil the orders, with purchases arriving at prospects’ doorways inside minutes of their order, the manufacturers mentioned.
Ann Summers chief government Maria Hollins mentioned: ‘This is a incredible new partnership for Ann Summers and we’re proud to be teaming up with Deliveroo to supply prospects entry to our common merchandise in minutes.
People trying to boost their bed room may get Ann Summers merchandise delivered to their door in quarter-hour underneath a brand new partnership. Pictured: The entrance to an Ann Summers retailer in London
The lingerie and intercourse toy retailer has signed a partnership with Deliveroo to ship the merchandise. Pictured: A Deliveroo rider on a bicycle
Rylan Clark and Rochelle Humes had been delighted after getting an X-rated supply from a Deliveroo rider on This Morning
‘Valentine’s Day is likely one of the most fun and essential events for Ann Summers followers and we won’t wait to supply new and current prospects with one other approach to store with us.’
This Morning hosts Rochelle Humes and Rylan Clark bought a style of the way it works after they acquired plenty of gadgets from a Deliveroo rider dwell on the present this morning.
The pair struggled to maintain a straight face as they acquired a Couple’s Play Set and ‘tingling’ lubricant, sparking Rylan to say: ‘that is enjoyable’.
Rochelle mentioned: ‘I’ve simply had that factor the place I remembered my mum watches this [show].’
It has not been confirmed but whether or not the partnership between Ann Summers and Deliveroo will likely be prolonged or expanded within the coming months if it proves to achieve success.
If it’s it may imply the complete vary of the retailer’s merchandise change into accessible for house supply.
This may embody raunchy clothes and lingerie, intercourse toys, condoms and lubricant, fancy gown outfits and even bondage tools.
It is Deliveroo’s newest partnership with a significant retailer following its launch of ‘Deliveroo Shopping’ in November, with gadgets throughout classes together with pharmacy, toys and petcare set to change into accessible over the approaching months.
Customers can use the app to order gadgets from retailers corresponding to Waitrose, Co-op, Sainsbury’s and Morrisons. It additionally has partnerships in place with different retailers together with Boots, Screwfix, Whole Foods and Amazon Fresh.
Deliveroo chief working officer Eric French mentioned: ‘We’re extremely excited by Deliveroo Shopping and its development potential, making certain we will deliver as many excessive road merchandise on demand to folks’s doorways as potential.
‘Ann Summers is an iconic British multi-channel retailer, a lot cherished by people and {couples} throughout the nation, and forward of Valentine’s Day this 12 months we’re making it simpler for patrons to purchase their merchandise.’
