Add a homely contact to your tree this Christmas with Aldi’s new bauble vary
Aldi has unveiled a new collection of high-end baubles, inspired by the most eccentric items found in its middle aisle.
The set of baubles are modelled after the supermarket’s top-selling items from both in-store and online purchases.
The baubles are crafted from 3D-printed resin and given a final touch by hand.
Now, Aldi enthusiasts can even hang an air fryer from their Christmas tree if they so desire.
The popular cooking gadget was a big hit with supermarket customers, selling out in just two days and shifting a whopping 70,000 units.
Also included in the pack is a miniature version of the famous inflatable hot tubs that the supermarket stocks during the summer months. Other quirky items include an ornate chainsaw, heated airer and pressure washer.
According to a survey conducted by the supermarket, three-quarters of shoppers have left the store with a Specialbuy item, despite initially intending to only do a regular shop.
An impressive nine out of 10 shoppers visit the middle aisle during their weekly shop, regardless of whether they plan to purchase anything from it.
A keen two-thirds of shoppers look forward to visiting the middle aisle when they shop – eager to see if they can snag a bargain. A significant 84% have visited the store solely to check out what’s on offer in the specialbuy section.
Now, shoppers can bring a bit of Aldi into their homes with their latest selection of baubles.
A spokesperson for the retail giant stated: “We know our Specialbuy items are the talk of the town, so we thought why not add a little festive cheer to celebrate our weird and wonderful items from Aldi’s middle aisle? “.
“From hot tubs to air fryers, these are the must haves on your tree this year.”