Newcastle United’s social media crew went out of their strategy to pile extra distress on Sunderland.
The Magpies gained their first Tyne-Wear derby in seven years by outclassing the Championship aspect 3-0 on the Stadium of Light.An unlucky personal aim from Sunderland defender Daniel Ballard, adopted by a brace from Alexander Isak, noticed Eddie Howe’s aspect advance into the fourth spherical of the FA Cup.
However, the build-up to the conflict grew to become even hotter when a leaked {photograph} of a premium lounge on the Stadium of Light, embellished within the membership colors of Newcastle with the phrases of their rivals’ well-known chants emblazoned on the partitions, did the rounds on social media. While all affiliated with Sunderland licked their wounds, the Magpies’ admin twisted the knife even tougher.
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They took to X and uploaded an image of one of many stands on the Stadium of Light which had an enormous display emblazoned with the message: “Welcome to Sunderland.” They accompanied the photograph with the caption: “We’ve been made to feel right at home this week.”
It was a wonderfully executed put up that concurrently reminded their fierce rivals concerning the rating and the PR catastrophe that was the premium lounge. Moreover, the add was the final little bit of showboating the Premier League giants did at Sunderland.
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When Eddie Howe’s aspect have been comfortably forward, they managed the sport by preserving maintain of the ball and tiring their beleaguered rivals out. During their lengthy spells of possession, the travelling away followers might be heard shouting: “Ole” after each profitable go.
To make issues even worse for the house aspect, Newcastle’s whole squad and training employees all posed for a photograph on the pitch, in entrance of the away followers on the finish of the match. It was the sort of afternoon that can hang-out Sunderland followers for a very long time.
Michael Beale’s aspect will now should refocus their consideration on their Championship marketing campaign. They are presently residing in sixth place and are on target to safe a spot within the play-off locations.
Meanwhile, Newcastle are ninth within the Premier League, 11 factors away from the highest 4.