You’ve seen the clip.
As hush descends on the sector, Nick Brett prepares to take his shot. The 49-year-old bends down on one knee and takes somewhat step ahead as he releases his bowl.
The inexperienced object appears to take an eternity to get to the opposite finish of the mat. But because it rolls nearer and nearer in the direction of the purple bowls guarding the jack, the group can sense what’s about to occur.
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The excited ‘ohs’ develop louder and louder as Brett’s bowl curves slowly and thoroughly in between the 2 reds. The crowd know what’s coming – and so do the tens of millions of people that have since watched the clip on social media.
Brett’s bowl leans up towards the jack and pushes it proper between one in every of his earlier efforts. Those in attendance erupt, Brett tries in useless to suppress a wry smile and the BBC commentator says what everyone seems to be considering.
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(Image: WorldBowlsTour/Youtube)
“That is just so good it’s ridiculous,” he exclaims. He’s not mistaken.
The unimaginable shot, which befell through the 2020 World Indoor Bowls Championship at Potters Resorts, Hopton-on-Sea, has, to some extent, gone down in sporting folklore. It has been considered tens of millions upon tens of millions of instances on social media and been in comparison with a nine-darter and a 147.

(Image: WorldBowlsTour/Youtube)
Everyone has seen the clip, however few know the person who really bowled it. With the 2024 Championship nearing its conclusion on the coastal resort, Daily Star Sport tracked down Brett – a Commonwealth Games gold medalist – to ask him what it is like being a social media phenomenon.
“I only realised late on in the evening and into the next day,” he tells us once we ask in regards to the first time he realised he’d gone viral. “A few of my friends texted me, because I’m a bit of a technophobe I guess!
“It went huge, didn’t it? People had been retweeting it and commenting about it and it was getting a great deal of views, so possibly the following day, form of time, was once I realised.”
(Image: WorldBowlsTour/Youtube)
The spine-tingling second is lauded by followers each time it does the rounds on social media, which is often a few instances per 12 months. Yet Brett believes there have been higher pictures than his that have not been recognised.
“Whoever bowls it, it’s all good publicity,” he continues. “Getting our sport out there and seen by millions is what we need. It is a bit surreal. The bowl is ok, but there have been loads of other bowls that have been better than that.”
Indeed, the attain of Brett’s clip goes to indicate simply what might be achieved by the facility of social media. And it is one thing the star believes can profit bowls going ahead.
(Image: WorldBowlsTour/Youtube)
“Technology gives us a greater chance to show bowls to a bigger audience,” he says. “We just need to get it out there on all the other platforms, TikTok, Snapchat and all that sort of stuff. We just need to get it out there and be welcome to change and to welcome new people in.”
Brett, who was beforehand ranked primary on the planet at indoor bowls, has loved an achieved profession within the sport. A six-time champion on the World Indoor Championship, together with thrice within the pairs occasion, he additionally claimed gold within the triples occasion on the Commonwealth Games in Birmingham in 2022.
When he lays down his bowls for the ultimate time, each time which may be, he’ll have the ability to look again on a highly-successful profession. And, what’s extra, he’ll all the time be remembered for one explicit second of brilliance that may perpetually dwell on on social media.
“It’s really nice to think that maybe even after I’ve finished playing it might be out there, I guess, and I’ll be remembered,” he gushes.
“I think it’s been around two or three times in the last six months, so it doesn’t just get shown when the worlds happen – it comes around randomly. I puts our sport is in the limelight for the right reasons.”