A Lincolnshire village pub that hit the world headlines this week after an image of its ‘Osama Bin Lager’ circulated online, has revealed the shocking name of its next beer.
Luke Mitchell, who co-owns the Coach & Horses in Billinghay with his wife Catherine, unexpectedly hit the headlines after a punter lauded the ale on X (formerly Twitter). The post has since been viewed several millions times, and has even been the subject of a story in the New York Times.
Within 24 hours of the tweet being shared, meanwhile, camera crews had turned up unannounced at the boozer’s door, it’s website had crashed three times due to an influx in traffic, and all of the pub’s bottled beer supply had sold out.
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Now, the pub, which also sells Kim Jong Ale and Putin Porter on draught, is busy preparing the launch of its next beer, which Luke and Catherine will be pumping from mid-June. Following the same theme, its likely to cause an even bigger stir across the Atlantic this time round.
(Image: Mitchell Brewing Co)
For the beer in question is to be named The Orange Mussolini – a cheeky nod towards former American president, Donald Trump. It’s strapline is even more controversial, referencing the 77-year-old’s criminal trial over alleged hush-money payments to porn star, Stormy Daniels.
The line, which will feature on promotional posters for sale online and in the pub, reads: “A storm is brewing and this is one he can’t pay off!”
(Image: Mitchell Brewing Co)
Discussing his latest idea, Luke explained: “We’re working in collaboration with Beartown Brewery on a gluten-free lager and we’re calling it The Orange Mussolini. The badge is a caricature of Donald Trump stood with a tank behind him, lots of soldiers – basically implying that he’s a modern day dictator, who America look like they may vote back in to become the world’s most powerful man.
“It’s certainly going to rattle a few cages, but myself and Beartown Brewery believe there is room in our line-up for him. We’re hoping to can or bottle it, and it’ll be ready on draught in the second week of June.”
(Image: Luke Mitchell)
Luke went on to explain how his ideas evolved following a chance chat with his previous brewery. “It started with Kim Jong Ale, which was actually a throwaway comment when we bought a brewery,” he explained.
“There was a particular type of malt left – and not a lot left of it – so one of the brewers said, ‘What shall we do with this?’ And I said, ‘Let’s nuke it’ – meaning get rid of it – and then I joked, ‘Let’s Kim Jong Un it’ and that’s the story of how it was created.
“We were only planning on doing it just to get rid of the malt, but it did so well that people asked us to brew it again. That’s what started the dictator line-up.”
(Image: Mitchell Brewing Co)
Since the media hysteria began on Monday, feedback has generally been positive, though some punters have labelled the venture as distasteful. With Lincolnshire home to several RAF bases and The Coach & Horses itself just a short drive from RAF Coningsby, Luke said he sought advice from military personnel before embarking on his endeavour.
“We’re in a massive military area – I did check a lot with military folk I’m friends with,” he said. “We have pilots in here and members of the local Squadron – they don’t find it offensive, they have a chuckle.”
Catherine added: “It isn’t to offend people – its to make them smile.”
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