Big technology companies will be allowed to ignore traditional copyright rules when training their AI systems, under new Labour plans.
These will also let creative organisations, including those in the music business and publishing, opt out if they do not want their work exploited by such firms.
But one trade body, which represents news media organisations in the UK, said the Government’s proposals will let AI firms ‘shirk their responsibilities’.
There is huge controversy over the way tech companies use content to feed their AI systems, without paying or crediting these firms.
Ministers announced the consultation a day after more than 40 organisations from music, art, publishing and film called for the Government to tackle unauthorised use of content to train AI systems.
The Creative Rights in AI Coalition – of which Daily Mail owner DMG Media is a member – urges ministers to protect copyright rules.
Owen Meredith, from the News Media Association which represents UK organisations, said: ‘The Government’s consultation fails to address the real issue.
‘The UK’s gold standard copyright law is already clear, what is missing is robust enforcement and transparency requirements that empower creative businesses to assert their rights.
Big technology companies will be allowed to ignore traditional copyright rules when training their AI systems, under new Labour plans (File image)
The Labour Party, led by Keir Starmer (pictured) announced the consultation a day after more than 40 organisations from music, art, publishing and film called for the Government to tackle unauthorised use of content to train AI systems
‘At present, there is no lack of clarity in the law but these proposals will only muddy the water and allow GAI [Generative artificial intelligence] firms to shirk their responsibilities.’
Ministers claim the proposals ‘lay the groundwork’ for rights-holders, who do not want tech firms exploiting their output, to strike licensing deals.
But the proposals place the responsibility on the creators of the content to protect their copyright.
Dame Caroline Dinenage, chairman of the Commons culture, media and sport committee, said: ‘The consultation is a welcome recognition of the need for change but the Government needs to make sure proposals ensure creators’ rights are respected.’