Wayne and Coleen Rooney are in the money after shares in a protein drink maker they have backed soared to a record high.
Liverpool-based Applied Nutrition said ‘strong’ trading means it now expects results for the full year to the end of July 2026 to be 10 per cent higher than City forecasts.
Applied Nutrition founder Tom Ryder
That would imply profits of close to £38million, rather than the £34.4million pencilled in by analysts, and revenues of around £135million.
The update sent shares up almost 13 per cent in early trading to a record 225.5p – valuing the company at £564million.
The rally is a boost for the Rooneys, who along with other high-profile backers, bought shares when Applied Nutrition listed at 140p in October last year.
Coleen Rooney is also a brand ambassador at the firm.
The 61 per cent rise in the stock has been lucrative for founder and chief executive Tom Ryder, who grew up on a Liverpool council estate and left school at 16 before setting up Applied Nutrition.
He sold £68.25million shares in the float and retains a 34 per cent stake worth £193million.
Applied Nutrition has four ranges – Applied Nutrition, ABE, BodyFuel, and Endurance – and counts supermarkets, gyms and sports clubs among its customers including Glasgow Rangers, Fulham and Tranmere Rovers.
The company last month posted profits of £30.9million and revenues of £107.1million for the year to the end of July 2025.
Wayne and Coleen Rooney have benefited from the rise in Applied Nutrition shares
‘Further to the company’s positive trading outlook mentioned in the final results announcement, Applied Nutrition is pleased to announce that the strong momentum has continued and is also reflected in the current order book,’ it said in its latest update.
‘As a result the company now expects that FY26 results are likely to exceed current market consensus estimates by approximately 10 per cent.
‘The company recognises the strength of trading and the upcoming peak trading period for health, fitness and well bellbeing, which will deliver a particularly strong H1.’
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