Paris Saint-Germain has signed a multi-year partnership with WHOOP, the health and fitness wearable brand also used by Cristiano Ronaldo.
Paris Saint-Germain players are set to receive a performance enhancement ahead of the UEFA Champions League final against Arsenal courtesy of a brand endorsed by Cristiano Ronaldo. The French team has revealed a partnership with health and fitness wearable company WHOOP that will deliver cutting-edge performance science to PSG men’s and women’s squads.
Extending until 2029, the agreement will position PSG at the cutting edge of sporting innovation by enabling their players and staff to make data-driven decisions regarding health and wellbeing based on scientific evidence. WHOOP’s wearables compete with brands like Google Fitbit and Samsung Galaxy, offering a variety of health and fitness insights through its screen-free device and membership service.
The gadget is already utilised by footballers and athletes including Liverpool skipper Virgil van Dijk, The Masters champion Rory McIlroy and Ronaldo. In a clip on WHOOP’s website, the former Man United icon revealed he uses the device ‘every single day’.
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“I use it every day, every single day,” Ronaldo said. “It’s a good tool to help your health.”
WHOOP provides round-the-clock intelligent guidance across sleep, recovery, strain, fitness, and longevity, including blood pressure and Advanced Labs blood biomarker analysis. According to WHOOP research, individuals who wear the device daily record more than 90 additional minutes of exercise each week.
Try WHOOP Peak free for one month
WHOOP is offering a one-month free trial of its wearable gadget and Peak membership programme.
They’re also reported to gain more than two additional hours of sleep and experience 10 percent higher heart rate variability. WHOOP is presently offering a complimentary one-month trial of the device alongside its Peak membership plan, providing consumers with a chance to utilise the same technology worn by elite athletes, reports the Express.
Nevertheless, users should be aware that WHOOP functions without a display and isn’t intended for capabilities such as messaging or social media. These features are accessible along with health and fitness data on competing devices like the latest Apple Watch Series 11.
The agreement will grant PSG players access to WHOOP’s cutting-edge wearable technology to supply health insights into crucial physiological measurements including heart rate, heart rate variability (HRV), sleep, strain and stress. These insights will convert into tailored recommendations aimed at helping maximise training, recovery and overall performance throughout their vital end-of-season fixtures.
PSG and WHOOP have joined forces with the shared goal ‘to redefine the standards of elite sport by placing athlete health at the center of performance decisions’. Through merging WHOOP’s technological prowess with PSG’s sporting brilliance, the partnership seeks to further advance methods of physical preparation.
Revealing the collaboration, Brian Curtin, WHOOP’s VP of Global Marketing, commented: “Paris Saint-Germain is one of the most influential brands in the world – not just in sport, but across global culture. Partnering with PSG puts WHOOP at the center of that influence, reaching new audiences while aligning with a club that sets the standard for excellence.”
“Together, we are redefining performance,” they went on. “Giving athletes and fans the tools to understand their bodies, train smarter, recover better, and perform at their absolute peak.”
WHOOP has garnered thousands of glowing reviews on Trustpilot, with customers describing it as ‘an essential part’ of their lives. “I’ve been using WHOOP for the past three years and it has become an essential part of my daily life,” one five-star review says. “I can’t imagine living without it. It provides valuable statistical insights that help me maintain balance, from managing stress and exercise to understanding my sleep patterns. WHOOP highlights unhealthy habits and continuously monitors my vital metrics, supporting more informed and healthier lifestyle choices.”
Another commented: “I’ve used Whoop for years and, while a bit expensive, have appreciated the consistency and free device upgrades.”
However, despite their five-star review, the same WHOOP user added: “Support has been a bit frustrating lately as AI chat bots seem to have taken over, but I haven’t needed support very often.”
Nevertheless, another glowing review says: “WHOOP has helped me optimise my health and fitness, it’s a great tool to reach fitness goals and provides so much valuable insight from all the personal data it tracks. I’ve seen how it’s evolved over the years, and you can really tell the company and the individuals running it care about enhancing the experience with the consumer in mind. I love my WHOOP and recommend it to everyone looking to feel their very best.”