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Culture / Digital Culture

The Real Relationship Hustlers of TikTok

Anna Kai believes in self-gaslighting. On TikTok, as @itsmaybeboth, she markets beauty products for Garnier, Nivea, and Nexxus Hair Care while dispensing relationship advice to her 1.3 million followers. “If you can gaslight yourself into…

Who’s Afraid of ‘Skibidi Toilet’?

“People are coming at it from different entry points,” says Buxton. “Some people are coming in from the gaming world, some are coming just for the action storytelling, some like to unpack lore.” She describes these unusual fan works as…