magic

Imagine a tech company so visionary that it can take an idea public. A “concept IPO,” they called it.Picture the three founders, all former Apple employees, two of whom—software engineers Andy Hertzfeld and Bill Atkinson—were already…

Second is advertiser tools. If you’re a small business, you’re not thinking about all the queries people are going to type in. AI is great at figuring out which keywords to use, what’s the optimal creative, and generating all of that.The…

When I first mounted Amazon's new Echo Show 15 on my kitchen wall, I was enthusiastic about its potential as a hands-free entertainment device. I enjoy listening to music or playing YouTube videos in the background as I’m cooking dinner. So…

These days, rather than showing you the traditional list of links when you run a search query, Google is intent on throwing up AI Overviews instead: synthesized summaries of information scraped off the web, with some word-prediction magic…

With each passing Olympic Games, there’s something new to admire. Typically, it’s a cool costume at the opening ceremony, or a new cauldron for the Olympic flame, or maybe a new fancy stadium the host city will have no use for in 10 years.…

Jen Easterly, a longtime public- and private-sector cybersecurity practitioner who led the US Cybersecurity and Infrastructure Security Agency for more than three years, has been appointed CEO of RSA Conference, known as RSAC.The…

In 2017, Hulu made television history by becoming the first streaming network to win the Emmy Award for Outstanding Drama Series, thanks to the phenomenon that was The Handmaid’s Tale.While Netflix has largely cornered the…

Slowly but surely, Apple TV (previously Apple TV+) found its footing. The streaming service, which at launch we called “odd, angsty, and horny as hell,” has evolved into a diverse library of dramas, documentaries, and comedies. Now its…

A Virginia startup calling itself Operation Bluebird announced this week that it has filed a formal petition with the US Patent and Trademark Office, asking the federal agency to cancel X Corporation’s trademarks of the words “Twitter” and…

Julie Bornstein thought it would be a cinch to implement her idea for an AI startup. Her résumé in digital commerce is impeccable: VP of ecommerce at Nordstrom, COO of the startup Stitch Fix, and founder of a personalized shopping platform…