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The New York Times

Live TV Is the New Streaming

“Biggest audience since the moon landing.” That was the headline when Nielsen released viewership numbers for Super Bowl 2024. About 123.7 million people in the US watched the game, more than any other game since Nielsen started keeping…

The Netflix Pivot Is Complete

A few years ago, Netflix fine-tuned its formula for success: original content, no live TV, no ads, and an unrivaled library of movies and series that it can air across the globe. As recently as last year, it mostly stuck to that plan. But…

What SoundCloud Created Can Never Die

Kaytranada and Kehlani. Lil Nas X’s “Old Town Road.” Sheck Wes’ “Mo Bamba.” The commonalities these artists and songs share is neither region nor genre but platform. SoundCloud was their origin point. “It sparked so many careers once upon a…