Amazon Prime Day LIVE 2026: We reveal all the very best offers as they arrive in, with half-price Amazon gadgets and financial savings on Apple, Ninja, Shark, Dyson and extra

Now just £24.99 this Amazon Prime Day, you can get ready to watch a summer of sport and all the best blockbusters and upgrade your home entertainment with the Amazon Fire TV Stick 4K.

Now with an incredible 58 per cent discount, you’ll be able to access thousands of hours worth of entertainment, including hundreds of thousands of TV shows and films from Netflix, Amazon Prime Video, Now, Disney+ and more.

Amazon Fire TV Stick 4K Plus streaming device, now £24.99 (was £59.99)

Sony’s PlayStation 5 has been notoriously expensive since its release, but now there is a chance to pick up this excellent console for a steal. But hurry – this one is a limited time deal and is already selling fast.

The PS5 comes with 1TB of storage to keep your favorite games ready and waiting for you to jump in and play.

PlayStation 5 Console – 1TB, now £479 (was £569.99)

Keep track of your luggage this summer with this Apple AirTag quad – now 14 per cent off. A modern-day essential, these handy little devices connect with the tap of a button with your Apple device.

The innovative technology will guide you right back to your item, whether it’s a suitcase, purse, keychain, or even the remote control that somehow always ends up lost.

Apple AirTag 4 pack (2nd generation), now £84.55 (was £99)

A reader favourite, the Remington Shine Therapy Hair Straightener is back on sale this Prime Day.

Loved by customers and hailed as ‘perfect’, this budget-friendly tool is said to rival high-end brands, including ghd, leaving hair seriously smooth, glossy, and perfectly straight with every use.

Remington Shine Therapy Hair Straightener, now £19.99 (was £79.99)

Amazon’s number one bestselling stick vacuum is now on sale this Prime Day for 32 per cent off, now down to £169.99.

The Shark PowerPro Cordless Stick Vacuum features the brand’s FloorDetect technology, Anti-Hair Wrap, and Anti-Allergen Seal for deep, effortless cleaning on carpets and hard floors.

Its flex wand, removable battery, and handheld versatility make it perfect for under furniture, high shelves, and every nook – ideal for upgrading your vacuum this summer.

Shark PowerPro Cordless Stick Vacuum, now £169.99 (was £249.99)

Amazon’s super popular Ring Battery Video Doorbell is now half price and at its lowest price ever.

With enhanced resolution, Head-To-Toe View, real-time alerts, and Colour Night Vision, you can view your doorstep clearly, even in low-light conditions.

Plus, with the Quick Replies feature, you can conveniently answer the door when your hands are full. Upgrade your home security with this feature-packed video doorbell at an unbeatable price.

Ring Battery Video Doorbell, now £34.99 (was £99.99)

Looking for a smart TV that does the essentials brilliantly without breaking the bank? The LG 43LR60006LA is a great fit for movie nights, box-set binges and everyday viewing, with a crisp 43-inch Full HD display that brings your favourite shows and sports to life. Its smart TV features make it easy to jump straight into streaming apps, while the sleek design looks right at home in any living room, bedroom or kitchen.

LG 43LR60006LA 43-Inch FHD Smart TV, now £179 (was £249)

Beauty fans can save on Amazon’s top-selling mascara, a favourite among our editors, now available at a 42 per cent discount. The Maybelline Lash Sensational Sky High Mascara features a flexible brush designed to volumize and extend each lash from root to tip.

Maybelline Mascara, Lash Sensational, now £7.49 (was £12.99)

You can save £53 off the highly-rated Ninja MAX Dual Zone Digital Air Fryer, during Prime Day and revolutionise home cooking.

The dual basket air fryer lets you cook two different foods at the same time – even using different cooking methods. Plus, thanks to the Sync Finish, it will have them ready at the same time. too.

Ninja MAX Dual Zone Digital Air Fryer, now £176.99 (was £229.99)