Christmas 2026 Top Toys checklist revealed as UK festive buying begins

On Oct 18, 2026

Smyths Toys Superstores has unveiled its Top Toys for Christmas 2026, featuring over 70 must-have gifts from Pokémon, Toy Story, PAW Patrol and plenty more

17:17, 18 Oct 2026

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Picture shows Smyths Toys Superstore in Kingsway Retail Park, Derby

Smyths are gearing up for Christmas(Image: Reach plc)

Smyths Toys Superstores has revealed its highly anticipated Top Toys for Christmas 2026 list – the essential selection destined to dominate children’s Christmas lists throughout the UK and Ireland this year, available exclusively in store and online.

With UK toy industry sales climbing 12% year-to-date, this year’s collection boasts over 70 toys exclusively available at Smyths Toys, showcasing the finest in play with thrilling new launches from beloved brands including Pokémon, Toy Story, PAW Patrol, UNO and many others.

From interactive creatures and film favourites to imaginative presents, brilliant bargains and entertaining family games, there’s something to captivate every age group and fill every stocking.

There are several active options

Sinead Byrne, European Marketing Director at Smyths Toys Superstores, said: “This year’s Top Toys list has been curated to showcase the very best of play, with a big focus on imagination, creativity and, above all, fun. From much-loved on-screen icons like Woody, Buzz, PAW Patrol and Derpy from K-pop Demon Hunters, to adorable animal friends including Mommy Elephant and her babies and Kiki the Koala, there are plenty of characters for children to discover and add to their Christmas wish lists”.

The standout toys this year tap into the most significant trends, fandoms and ways families are engaging now.

Ultimate Woody & Buzz Lightyear transport the enchantment of Toy Story into reality, featuring beloved catchphrases, audio effects and lifelike lip synchronisation that make these legendary characters feel more authentic than ever. Ideal for enthusiasts wanting to recreate their cherished scenes or embark on fresh adventures with Woody and Buzz.

K-pop Demon Hunters Leaping Derpy 43cm Plush introduces one of the year’s most significant pop culture sensations into the toy market. With its enormous proportions and luminescent eyes, it’s essential for devotees wanting to extend their passion for the popular franchise beyond the television.

For high-energy entertainment, the Remote Control Titan Crawler Truck places youngsters in control, while the Beyblades Motorised Stadium delivers the combat-ready excitement of the franchise to reality, offering fans the opportunity to battle against mates. Screen-free entertainment is experiencing a resurgence, with Smyths Toys showcasing an array of games and creative playthings crafted to captivate children without relying on gadgets.

Pokémon Pikachu Puppetronic among toys expected to be in hot demand this Christmas

Shoppers can browse the leading toy selection in the complimentary Smyths Toys brochure launching 26th September, available in-store at more than 150 outlets throughout the UK and Ireland or via their website. Patrons can also utilise the retailer’s Gift Finder to uncover presents sorted by age, hobby and price range.

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