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The BBC have dropped the first look at Celebrity Apprentice.
Lord Sugar is back and this time he will mentor a whole host of stars in a two part Christmas special, filmed in honour of Children In Need.
Ahead of the show, which will air later this year, the broadcaster released a teaser of the festive challenge.
In the boardroom, the business mogul reveals he is sending the cohort to Lapland to develop their own gingerbread biscuits which they will have to market with an advert and a jingle.
Sending them on their way, Lord Sugar tells Baroness Karren Brady and Mike Soutar: ‘I hope they don’t come up with a load of old baubles’.
Both teams have to face the dreaded task of pitching to retailers, to help secure those all-important sales after taste testing in the kitchen.
The BBC have dropped the first look at Celebrity Apprentice. Lord Sugar is back and this time he will mentor a whole host of stars in a two part Christmas special (pictured AJ Odudu)
Team one, featuring AJ, Charlie Hedges, Eddie Kadi, Jake Wood, Kadeena Cox and Rob Rinder (pictured), create Jolly McTrouble, a gingerbread biscuit
The Celebrity Apprentice will return to screens later this year after six years off screen – with Lord Sugar back in the boardroom alongside a series of famous faces
Team one, featuring AJ Odudu, Charlie Hedges, Eddie Kadi, Jake Wood, Kadeena Cox and Rob Rinder, create Jolly McTrouble, a gingerbread biscuit with a vanilla and Christmas pudding flavoured festive icing.
Opposite them, Angela Scanlon, JB Gill, Matt Morsia, Sarah Hadland, Shazia Mirza and Tom Skinner make Gary the Penguin.
As the challenge gets under way, Angela looks stressed as her team try to make a bubblegum and white pepper biscuit, coined with the tagline ‘A Cheeky Treat for Your Little Rebel’.
Not restoring much hope in the team, Gladiator’s star Matt Morsia says: ‘It’s not disgusting’.
As part of the special, the celebrity candidates visited the BBC Children in Need-funded project Chickenshed Theatre Trust to share samples of the biscuits they created and their adverts – where they received some honest, no-nonsense feedback.
From the November 14, coinciding with the Children in Need appeal night on BBC One, the biscuits will be available to buy nationwide, with every purchase helping to support children across the UK.
In the boardroom, the business mogul reveals he is sending the cohort to Lapland to develop their own gingerbread biscuit
Angela Scanlon, JB Gill, Matt Morsia, Sarah Hadland, Shazia Mirza and Tom Skinner create Gary the Penguin
As the challenge gets under way, Angela looks stressed as her team try to make a bubblegum and white pepper biscuit
Lord Sugar, 78, will partner up with Children In Need’s Pudsey the Bear across two hour-long episodes that are set in snowy Lapland
Presenter Rob Rinder features as part of the star-studded line-up
Gladiators’ Legend Matt Morsia will be out of his tight-fitting BBC costume for the show
Big Brother presenter AJ Odudu will battle it out in the boardroom
EastEnders actor Jake Wood and JLS star JB Gill are part of the line-up
Former Apprentice star Tom Skinner will also appear in the series
Chickenshed receives funding from BBC Children in Need to support disabled children and those with additional needs to enable them to take part in positive activities that develop their confidence, learning and create opportunities.
Lord Sugar said: ‘It’s the first ever time on The Celebrity Apprentice that the public can buy products that were created by the celebrity candidates.
‘It’s added some real pressure to the process. I think the celebs thought they were in for an easy ride, but they were wrong.
‘Raising money for BBC Children in Need is serious business, so the candidates really need to deliver if they want to avoid ending up on my naughty list.’
The new series will see a shake-up of the two advisors that normally sit beside Lord Sugar in the tense boardroom scenes, with Tim Campbell not making an appearance.
The former Apprentice winner, 48, who took home the title in the show’s first ever series back in 2005, will instead be replaced by Mike.
While Tim was unable to commit to the show due to its filming dates, Mike, 62, will still be joined by show regular Baroness Karren.
The first celebrity spin-off aired back in 2007 and featured the likes of TV host Piers Morgan, Coronation Street’s Maureen Lipman and singer Cheryl Cole.
A second series followed in 2008 for Sport Relief with Gok Wan, Alan Carr, Jonathan Ross, Michelle Mone and Patsy Palmer all making an appearance.
It last returned in 2019, as Amanda Holden, Omid Djalili and Rylan Clark.