bluesky

WIRED's Big Interview has long been the definitive source for in-depth conversations with the executives, scientists, political leaders, and creators shaping the rapidly shifting future. Now, for the first time, we're bringing that series…

In the mid-1990s, the masterminds behind Pokémon were building a powerful trifecta: a handful of role-playing adventures for Nintendo’s Game Boy, a physical card game, and an animated kids’ TV show following the adventures of a tween and…

The Swifties were the canaries in the coal mine. Last week, as the fallout from the US presidential election ricocheted across the internet, Taylor Swift fans took a stand. In droves, they left X and went to Bluesky, where, as one Swiftie…

It's really no wonder that there has been this scattering to the winds of people on social media now, as if they didn't need another reason to migrate to other platforms. I remember that moment when there was Threads, Bluesky, Twitter,…

OK, look, I know how it sounds when I say that I wind down from a long day on the internet by playing a game on the internet. I’m a freelance journalist writing a book about private equity, which means I spend my working hours toggling…

Like any good citizen of the internet, I went hunting for memes when I first heard the news. Rachel Dolezal, the notorious race grifter who courted controversy in 2015, had been fired from her teaching gig for operating an OnlyFans account.…

Domain names have value, even when the websites that were once hosted there are shut down or abandoned. Prospectors will often swoop in and snatch up an unused domain, then erect a new website filled with clickbait articles. If the domain…

While the finer points of running a social media business can be debated, one basic truth is that they all run on attention. Tech leaders are incentivized to grow their user bases so there are more people looking at more ads for more time.…

Our goal is to combine both approaches—to run a moderation service that tries to provide a baseline and to also have an open ecosystem where anyone who wants to innovate can come in and start building. I think this is particularly useful…

The relationship between Elon Musk and the European Union further deteriorated Monday, with the bloc launching a formal investigation into the way X has been run since the billionaire took over last year.Senior officials from the European…