Wizzard actually do want it might be Christmas day-after-day as 97% of earnings come from hit
A study found that a whopping £429,000 of the glam rock group’s £444,000 income from streaming platform Spotify has come from festive downloads
Glam rockers Wizzard really do wish it could be Christmas every day – with 97% of the band’s earnings coming from their 1973 hit.
A whopping £429,000 of the group’s £444,000 income from streaming platform Spotify has come from festive downloads of I Wish It Could Be Christmas Everyday, new data shows.
It means the 70s rock stars, led by frontman Roy Wood, rely almost entirely on the classic Yuletide single and live off Christmas notoriety more than any other artist or band. Wizzard are followed by Jona Lewie, best known for 1980 Crimbo song Stop The Cavalry, with 89% of his Spotify revenue coming at Christmas.
Andy Williams, who died in 2012, famous for his rendition of It’s The Most Wonderful Time Of The Year, gets 76% of streams over the festive period. While Merry Christmas Everyone singer Shakin’ Stevens (75%) and Brenda Lee, of Rockin’ Around The Christmas Tree fame (72%) round off the top five.
The top 10 is completed by Slade, whose 1973 anthem Merry Xmas Everybody means more than half (55%) of the band’s income lands at Christmas, followed by Driving Home For Christmas singer Chris Rea (53%), Last Christmas hitmakers Wham (52%), Fairytale Of New York group The Pogues (48%) and East 17 (48%) for the boy band’s Stay Another Day.
But the study by search engine site Dark Horse found Michael Bublé was the king of Christmas hits, raking in £11.8million from Spotify for his shmaltzy festive tunes.
The company’s head of marketing, Libby Mayfield, said: “When you look at the numbers, Christmas isn’t just a season, it’s a business model. For some artists, one festive hit isn’t just a chart success, it’s the backbone of their entire streaming income.”
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